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Responsible AI+UX

Empowering Your Ageless Innovation

Designing Tomorrow’s Caregiving with Today’s Wisdom

I help AgeTech and caregiving organizations bring AI to older adults with judgment and care: senior UX strategy, research, design, and AI governance, from one advisor.

The work, as I see it

Adding AI to a product is easy now. Making AI that older adults and their caregivers can rely on is not. That gap, between a feature that demos well and one people depend on in daily life, is where I work.

Age raises the stakes. When a product touches someone’s safety, dignity, or independence, a careless AI decision is not a bug report. It is a person let down.

You can move fast and still refuse to cut the corners that matter. Most of my work is making sure you do.

About Me

Ezra Schwartz

I have spent three decades in UX strategy, research, and design. Moving into AI ethics, responsible AI, and AI governance was not a pivot. It is the same commitment to the person on the other side of the screen, now that the screen can make decisions of its own.

I care most about the users that careless technology serves worst: older adults and the people who care for them.

This site reflects how I work. It sets no tracking cookies, follows the responsible-AI principles I advise on, and says plainly what it does.

- Ezra Schwartz

My initiatives

Responsible AgeTech

My open resource on responsible AI in aging technology: governance guides, state AI regulation trackers, and practical frameworks for AgeTech and caregiving organizations.

AgeTech Studio

My design and evaluation practice for aging-focused products, where inclusive research methods and responsible AI patterns are put to work.

Working together

A first conversation is thirty minutes, with no pitch. You tell me about the product, the people it serves, and where AI fits. I tell you plainly whether and how I can help. From there, engagements take one of two shapes.

Scoped Engagements

Agreed activities, deliverables, timeline and budget.

Fractional Retainer

Ongoing, part-time strategic advisory support and expertise.

Expertise

Research, Strategy & UX Design

AI raises hard questions about quality, governance, and whether people will actually use what you build. I answer them with research, rapid concept work, hyper-prototyping, and usability testing, so you get measurable gains, avoid costly mistakes, and move faster.

Service Design

I map your current service against the future you want and surface the hidden barriers between them, then hand you a clear roadmap ranked by impact and feasibility.

AI Governance & Risk Assessment

I build governance frameworks informed by ISO 42001 and ISO 42005, and run risk assessments that weigh technical compliance and real-world experience together.

Engagements also draw on conversation design, human-AI interaction, ecosystem strategy across B2B and B2C, experience measurement, inclusive and audit-ready evaluation, stakeholder alignment, workshops, and speaking.

Credentials & recognition

Award

A UTI Story: Journey Mapping Methodology & Improving Continuity of Care

Award issued by the Healthcare Information and Management Systems Society (HIMSS).

Patent

“Systems and methods for supporting a testing environment for a website”

US 10,002,393

Books

I have written several books on experience design and prototyping. The Axure prototyping books paired tool mastery with a conviction that has outlasted the tools: prototypes are not deliverables but engines for storytelling, collaboration, validation, and testing across the whole design life cycle. From Axure in its prime to today’s AI-powered, hyper-fidelity workflows, the tools change; how prototypes shape design conversations does not.

My most recent book, Exploring Experience Design, introduces the field to students weighing it as a career.

Experience strategy and design projects

The rigor I built on enterprise and regulated work is what I bring to AgeTech and caregiving today. That experience spans healthcare and pharma, finance and insurance, consumer goods and manufacturing, education, information services, and aviation.

  • Bloomberg
  • Coca-Cola
  • Cardinal Health
  • Walgreens-Boots Alliance
  • Dell-EMC
  • JP Morgan
  • US Bank
  • Ally Bank
  • Allstate
  • State Farm
  • NetApp
  • Houghton Mifflin
  • Inspira Financial
  • Comscore
  • Sentient Jet
  • Independence Tube
  • UIC
  • Actuate
  • Anthology (Campus Management)
  • Ex Libris Group

I also work closely with startups. Much of that is helping founders think strategically and work on their business, not in it: shaping products that attract investors and keep customers.